Sourcing
We see sites through agents we have used for eighteen years, and through the councils we build for. Most of what we buy is never advertised.
There are eleven agents across South Wales who will call us before they prepare particulars, because we have bought from all of them and we have never withdrawn after terms were agreed. That reputation is the single most valuable thing on our balance sheet and it is why roughly four fifths of what we acquire is never advertised at all.
The rest comes from the local authorities we build for. Blackwood, Caerphilly and Newport all hold land they would rather see developed than sold at auction, and a developer who finishes on programme gets shown it first.
Every site that reaches appraisal gets a full written appraisal whether we buy it or not, and every investor on the register receives all of them each quarter. The rejected ones are the more useful read.
Twelve to twenty sites are appraised each quarter and two or three are taken forward. You receive the appraisal for all of them — including the ones we rejected, and why.
